Author: Kaerynn

There’s a moment most SEO professionals remember — the first time they searched something on Google and instead of the usual list of links, a box appeared at the top. A generated summary. An AI answer. It pulled from multiple sources, synthesized the core points, and gave the user roughly what they were looking for without them having to click anything. For some, it felt like a curiosity. For others, it felt like a quiet alarm going off. That was the beginning of Google AI Overviews — and it’s been reshaping search behavior ever since. Not dramatically, not overnight, but…

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